A Chinese proverb says, “Tell me something, I’ll forget; show me, I’ll remember; involve me, I’ll understand.”
According to recent studies, when people participate in a presentation, the material becomes at least three times more memorable for them than if they merely listened to a lecture.
Sometimes you risk losing listeners altogether if you don’t go out of your way to involve members.
One of the topics our team of speech coaches cover most often is persuasion. Many people believe persuasion is about saying “I am right and you are wrong.” This couldn't be further from the truth. Persuasion is about presenting your thoughts and ideas in a compelling way that makes others listen to them. So, if I have persuaded you to read on <ahem>, here are three important considerations to be persuasive:
Managers and leaders are often massively challenged in how to quickly align cross-functional and multicultural teams in today's mobile and ever changing global economy. A solid conflict management approach - having the knowledge, a reliable process and a system in place that people can follow - is crucial to not allow emotions to become overwhelming.To do so successfully requires a high level of interpersonal communication skills which are acquired through in-depth self-development, reflection, training, coaching, experience and practice. These interpersonal skills and awareness may not have been acquired on an equal scale as technical knowledge in the process of professional development.
How often do you think about how you’re perceived as a communicator? What’s the impression you want people to have of you after they hear you speak? The ability to control the impression you make on others is a crucial tool to have in today’s fast-paced world.
One client with whom I’m working just moved into the President & CEO role. My job as his speech coach begins with the question, “What two words would you like others to use to describe you after they hear you speak in a business situation?”
Let’s start with some statistics.
Women are still earning 82 cents for every dollar a man earns. If part time workers were included in that statistic, it would be much lower.
Upwards of 75% of all caregivers are female, and may spend as much as 50% more time providing care than males. [Institute on Aging. (2016)]
Have you tried to get your child to go to bed on time?
What about enticing a certain someone to date you?
Or...telling senior management that you deserve a raise and a promotion?
How much of your communication involves persuading and influencing others? Think about it. The most efficient and effective way to persuade someone is through storytelling.
People who love baseball certainly will remember its originator, Yogi Berra as one of the game’s most memorable players and coach. Many other people know him only for his absurd, but sometimes insightful quotes which spawned their own name: “yogiisms” — defined as seemingly nonsensical or self-contradictory statements that actually convey serious thoughts once listeners untangle the knots of their unusual phrasing.
Reading in the papers about mostly wrong predictions from 2018 and new ones being made for 2019 reminds me of that famous quote.